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The Loeries’ board for 2024/2025 named

By Editor

Loeries, Africa and the Middle East’s premier award at its recently held Annual General Meeting (AGM), named the chair and members of its board for 2024/2025.

The new board would be chaired by Kabelo Moshapalo, Chief Creative Officer at Ogilvy South Africa. He succeeds Sbu Sitole, CCO & Founder of The Odd Number.

Other members of the Board are: Preetesh Sewraj (CEO, The Loeries); Gaby de Abreu (Founder/ECD, Switch); Suhana Gordhan (Independent ECD); Sharleen James (Group Director, Accenture Song); Dan Kaplan (Founder, Bioscope); Gareth Leck (CEO, Joe Public); Dawn Rowlands (CEO, Dentsu Africa); Sbu Sitole (Founder/CCO, The Odd Number); Khensani Nobanda (Group Executive, Nedbank); and Carl Willoughby (CCO, TBWA\Hunt Lascaris).

Responding to his appointment as Board Chair, Kabelo Moshapalo said, “I am honoured to be given the opportunity to serve as the chairperson of the prestigious Loeries event and award ceremony.” said Kabelo. “It’s a privilege to support and celebrate creativity across Africa and the Middle East, unleashing its power and potential to build lasting local brand legacies while successfully positioning global brands within our diverse region.”

Kabelo added, “Together with the seasoned board and committee members, I look forward to nurturing future talent and upholding the benchmark for creative excellence. By recognizing and celebrating inspiring ideas and innovations, we aim to make a significant, life-changing impact that’s not only transformational but also driven by purpose to bring hope in these dynamic and challenging times”.

On his part, Loeries CEO, Preetesh Sewraj, said, “The Board plays an important role in ensuring that The Loeries is run with the strongest levels of corporate governance”; adding, “We are lucky to have some of the top minds in the brand communications industry on the board. I also look forward to work with Kabelo Moshapalo in our continued mission to support creative excellence across Africa and the Middle East.”

It is to be noted that this year, the Loeries Creative Week will take place from 7 to 11 October in the City of Cape Town, South Africa.

About Loeries Africa and Middle East:

The Loeries, a non-profit company, is Africa and the Middle East’s premiere initiative that recognises, rewards, inspires and fosters creative excellence in the brand communication industry. As the highest accolade for creativity and innovation across our region, the Loeries promotes and supports creativity by helping marketers, agencies and consumers appreciate the value of ideas and fresh thinking.

Culminating in the biggest creative gathering across the region, Loeries Creative Week brings together the best innovative minds from our industry for a festival of networking, inspiring minds and recognising great work.

The Loeries is the only award across Africa and the Middle East that informs the global WARC Creative 100, a showcase for the best creative work in the world.

Successor to the prestigious Gunn Report, WARC collates the most important advertising awards from around the world to produce a global list that ranks the most creative companies and campaigns.

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